https://news.excello.email/tags/roi/Recent content in Roi on Daily DMARC NewsHugoen-USTue, 26 May 2026 08:00:00 +0000https://news.excello.email/posts/2026-05-26-email-marketing-dmarc-inbox-placement-gap/Tue, 26 May 2026 08:00:00 +0000https://news.excello.email/posts/2026-05-26-email-marketing-dmarc-inbox-placement-gap/<p>Email marketing returns between $36 and $42 for every dollar spent in 2026. No other marketing channel comes close: paid search returns roughly $2, social advertising $2.80, display ads $1.35. The gap is so large that it defies easy explanation, but one part of it is straightforward. Email reaches people in a place they check every day, and it reaches them directly. When it works, it is the most efficient channel in the stack.</p>